Insights for studios — playtesting, community, creators, and growth.
How ReLU Games, KRAFTON's internal label, launched MIMESIS to 1M+ copies and 91% Very Positive on Steam using FirstLook to validate demand, run multi-region playtests, distribute Steam keys, and stand up Discord, all in weeks.
1 min read
Studio Stories
By FirstLook Team
How many Steam reviews does your game need at launch? 10 unlocks your visible score, but velocity and community are what really drive launch-week visibility. A practical breakdown of the thresholds, the myth of the 'algorithm trigger', and how to earn those reviews on purpose.
By FirstLook Team
What publishers really want from your playtest data: retention curves, sample quality, sentiment with context, and the wishlist intent that closes deals. A practical guide for studios pitching publishers.
By FirstLook Team
Learn what a player CRM is, why game studios need one, and how to use it to build retention, grow your community, and increase long-term revenue.
By FirstLook Team
Learn how to get players for your game with tactics that work: community building, creator campaigns, playtests, and post-launch growth strategies.
By FirstLook Team
A list of 9 Game Funds investing in Indie Games
By FirstLook Team
Find the best subreddits for indie game developers to get feedback and gain valuable insights
By FirstLook Team
10 Tools to help you grow and increase your engagement on Twitch
By FirstLook Team
Struggling to manage gaming creators at scale? This guide covers the process, top 10 platforms, best practices, and how to track what actually works.
By FirstLook Team
Master Discord text formatting with our complete guide. Learn how to bold text in Discord, add colors, use headers, and format messages like a pro.
By FirstLook Team
Compare Lurkit and FirstLook for creator campaigns, influencer marketing, and performance tracking. Discover which platform delivers the most.
By FirstLook Team
Get a deep insight into the comparison of Levellr and FirstLook for Discord sentiment analysis and community insights.
By FirstLook Team
Learn how to get your indie game published with our step-by-step guide. Covers pitching publishers, self-publishing tools, and common mistakes.
By FirstLook Team
Find indie game publishers offering $250K-$1M+ in funding. Complete directory with investment levels, contact info, and tips for choosing the right partner.
